West Windsor mayor creates economic advisory group

West Windsor Mayor Shing-Fu Hsueh announces the creation of the Mayor’s Economic Advisory Group. The purpose of this Group will be to foster economic development in West Windsor. The Group is currently comprised of eleven members who represent a cross-section of the West Windsor business and residential community. Mayor Hsueh will serve as the group’ s Chairperson.

The Group held its first meeting on May 8 to discuss goals and objectives, and to develop a workable action plan to implement them. At present, the Group will focus on the following objectives: to facilitate communications with business-oriented organizations and the business community; to secure support for new businesses from established businesses, and to provide the ability for established businesses and potential new businesses to interact with Township operations.

In its discussions, the Group emphasized the importance of supporting existing businesses as well as attracting new ones, and recognizes that additional objectives may be added in the future as needed.

In order to facilitate these initial goals, the group’ s first action item will be to develop a website in conjunction with the Township’ s website. This new website will provide a single, reliable and informative central location to attract and promote new and existing businesses, while offering valuable information for businesses and residents alike.

Some examples of the type of information the Group hopes to provide include: a complete list of West Windsor businesses and employers; resident and employer/employee demographics; West Windsor-Plainsboro School District data and rankings; a description and links to cultural, recreational, and historic venues in and around West Windsor, as well as the numerous higher educational facilities in the area; complete and up-to-date maps; real estate availability, both commercial and residential, as well as information about utilities that operate in West Windsor; and complete and current information on West Windsor’ s status as an important regional and in fact national, transportation hub.

In light of this, the Group discussed ways to help “beautify” the train station area, such as better signage, and additional landscaping, and is considering how to involve local groups in these projects.

The Group plans to meet bi-weekly to develop ideas and proceed with its action plan items, and will be inviting various speakers and organizations to present ideas and foster communication. A representative from the Princeton Regional Chamber of Commerce will be attending the group’s next meeting as an invited guest speaker.

The meeting will be held on Thursday, May 24 in The West Windsor Municipal Office, 271 Clarksville Road, Room C, from 9:30 a.m.-11 a.m. In addition, the Group has scheduled meetings for Wednesday, June 6, and Wednesday, June 20 from 9: 30 a.m.-11 a.m. The meetings are open to the public and anyone interested is welcome to attend.